advertisement n : a public promotion of some product or service [syn: ad, advertizement, advertising, advertizing, advert]

Advertisement \Ad*ver"tise*ment\ ([a^]d*v[~e]r"t[i^]z*ment or [a^]d`v[~e]r*t[imac]z"ment; 277), n. [F. avertisement, formerly also spelled advertissement, a warning, giving notice, fr. avertir.]
1. The act of informing or notifying; notification. [Archaic] An advertisement of danger. --Bp. Burnet.
2. Admonition; advice; warning. [Obs.] Therefore give me no counsel: My griefs cry louder than advertisement. --Shak.
3. A public notice, especially a paid notice in some public print; anything that advertises; as, a newspaper containing many advertisements.

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Product • Pricing Distribution • Service • Retail Brand management Account-based marketing Marketing ethics Marketing effectiveness Market research Market segmentation Marketing strategy Marketing management Market dominance Marketing process outsourcing

Advertising • Branding • Underwriting Direct marketing • Personal Sales Product placement • Publicity Sales promotion • Sex in advertising

Printing • Publication • Broadcasting Out-of-home • Internet marketing Point of sale • Promotional items Digital marketing • In-game In-store demonstration • Brand Ambassador Word of mouth • Drip Marketing

Advertising is a form of communication intended to persuade an audience (viewers, readers or listeners) to purchase or take some action upon products, ideals, or services. It includes the name of a product or service and how that product or service could benefit the consumer, to persuade a target market to purchase or to consume that particular brand. These brands are usually paid for or identified through sponsors and viewed via various media. Advertising can also serve to communicate an idea to a mass amount of people in an attempt to convince them to take a certain action, such as encouraging 'environmentally friendly' behaviors, and even unhealthy behaviors through food consumption, video game and television viewing promotion, and a "lazy man" routine through a loss of exercise. Modern advertising developed with the rise of mass production in the late 19th and early 20th centuries. Mass media can be defined as any media meant to reach a mass amount of people. Several types of mass media are television, internet, radio, news programs, and published pictures and articles.

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• Sreesanth dropped from State Lottery Advertisement
  Tainted pacer S Sreesanth, arrested in spot-fixing allegation case, was today dropped from the advertisement for the state run Kerala Lottery. Read more on this news related to 'Advertisement'